This serum is marketed for sensitive skin which is why I bought it to test what it can do for my rosacea skin. The company claims that it helps improve the appearance of the skin and helps reduce inflammation thanks to the centella extract that the product contains. They also claim that the product helps strengthen the skin’s barrier and has anti aging benefits.
This product has earned an EWG certification based on the ingredients it contains, so you can be sure that no nasty chemicals will go on your skin. I don’t normally talk a lot about packaging, but this product impressed me with how it came wrapped. There is an outer paper box that the bottle comes in which has all the info and ingredients printed on it from the inside instead of it coming with a paper included in the box. This is paper saving mentality which I like very much and signals that a company is eco-conscious. The box is recycled paper and the product itself comes in a handy pump bottle which dispenses just the right amount of product and is easily controlled.
I will start by saying that due to all these claims I had high hopes for this serum. The consistency is really light, watery and it absorbs easily. It is not sticky either. The scent is very herby, it reminds me of the smell of rosemary.
The effects however have not been what I expected, considering the claims. It is difficult to say whether it strengthens the skin’s barrier. I think that is only visible under a microscope and it is difficult to verify. In terms of calming the skin it has not done too much unfortunately. I started using it and in a week’s time it hasn’t done much to my skin, so I put it on the back burner for a while. In a bid to use up some of the products that I had, I started using it again and made sure it was the first thing that went on my skin right after cleansing. The calming effects are minimal. With regards to anti aging I haven’t seen anything happen to my face at all, although the madecassic acid that it contains is a very good antioxidant that can prevent, rather than treat signs of aging. It does however make the face luminous and dewy. If you apply makeup over this, it will look very fresh and young. Overall it made my skin moisturized but nothing extra special. In comparison my La Roche Posay Cicaplast or the aloe gel that I use are much better at reducing redness and inflammation.
It is a great concept though that they use just green ingredients and that the company has good ethics when it comes to the environment. I will not repurchase this serum again as the moisturization factor alone does not warrant me paying over £10 for 60ml. I would like to try other Purito products though, maybe they have others that perform better.